Morgan McKinley - General Design
This page showcases a selection of campaign, collateral, and content design work developed while working with the Irish-founded global recruitment company, Morgan McKinley.
The work spans brand-led merchandise, thought leadership documents, multilingual market insight reports, social media campaigns, motion graphics, and data-driven content, demonstrating the range of creative output required within a fast-paced global business environment.
Across all projects, the focus was on maintaining brand consistency, clarity, and speed of execution while supporting multiple internal teams, regions, and campaign objectives.
Morgan McKinley Millions - Company Charity Merch
This work was developed as part of the company’s internal charity initiative, updating the campaign identity from 1 million to 2 million while remaining aligned with the established visual language of the program.
The project included logo evolution, branded merchandise mock-ups, and promotional assets, ensuring the campaign retained recognition while feeling refreshed and milestone-driven. Deliverables included T-shirts, bottles, and internal promotional visuals created in Illustrator and Photoshop.
Technology Contracting - Example Document
A selection of thought leadership documents, infographics, and recruitment-led content pieces created for the technology contracting team.
These assets were designed to communicate complex market topics in a clear, visually engaging way, supporting both candidate engagement and employer-facing communications. The work required translating business and market insights into digestible content formats while staying fully aligned with the wider Morgan McKinley brand system.
Market Insight - Japanese + English Language
This project focused on the creation of parallel multilingual documents for English and Japanese speaking markets.
The challenge was to maintain visual consistency, layout integrity, and readability across different scripts and content structures, ensuring both versions felt identical in hierarchy and tone while being fully localized for their audiences.
This work demonstrates international brand application and multilingual design adaptability.
EVP (Employee Valuation Proposition) - LinkedIn Videos
A series of LinkedIn motion assets and employer branding videos developed using user-generated footage captured globally on mobile phones.
The project combined Illustrator, Premiere Pro, and After Effects to create polished, cohesive content from varied source material, helping strengthen the company’s employer brand and internal storytelling across regions.
Global Survey - Doc and Social Media Graphics
This project translated global employment trends and survey findings into a suite of reporting documents and social media graphics.
The design focused on turning data-heavy content into clear, shareable visual insights, using infographics, charts, and social-first layouts to support both long-form reporting and digital campaign rollout.
Salary Guide - Social Media Graphics
A series of campaign graphics and teaser assets created to support the launch of the Morgan McKinley salary guide and online salary calculator.
The work included regional market comparisons, high-paying role spotlights, and promotional social content designed for LinkedIn and Facebook, balancing data clarity with campaign engagement.
Science Week - Social Media Graphics
A social media campaign developed to promote Morgan McKinley’s involvement in Science Week.
The graphics were designed to feel campaign-led and timely, supporting event awareness and brand participation across digital channels while staying aligned with the wider visual identity.
